The online casino gaming industry has always gone hand-in-hand with the latest technological innovations. The industry’s ability to capitalize on the changing trends is also among the key catalysts behind the market’s growth over the last two decades.
In particular, the market’s move to small screens thanks to smartphones’ introduction in the mid-200s also represented a major change. Using smartphones, players can enjoy their favorite games while on the go, which has helped the market tap into a new gaming market category. Additionally, other technologies like virtual and augmented reality also enhance the gamers’ experience while engaging even broader audiences.
Here’s how the future of the gaming market looks like with the influence of these sophisticated technologies.
Immersing The Player
Delivering an authentic gaming experience has been one of the main challenges in the online casino market, and different strategies are being deployed to achieve that. For instance, live casinos are now connecting players with other real players and croupiers to achieve an authentic casino gaming experience like in a land-based establishment. That’s helping to bridge the gap between land-based and digital casinos.
AR and VR can also be useful in delivering an immersive experience to the players. It’s no surprise that casino operators are currently experimenting with these technologies to see the possibilities that can deliver to the industry.
How AR And VR Can Be Implemented In The Gaming Market
AR and VR have shown a lot of potential in the gaming market, with potential applications stretching to various types of games. These technologies can allow players to use their smartphone’s camera for plotting different casino elements around them or use a dedicated headset to enjoy the experience.
In games like Roulette, the player might be able to wheel physically on a table in front of them or enjoy a poker game on the dining table at home with virtual avatars of the opponents seating around. That makes the technology useful for players who love to play games at home while enjoying true escapism. You can equally have fun while on the go or when you’re spending time with friends.
What Obstacles Are There?
The technology is necessary for enjoying virtual reality and augmented experiences in online casinos already exist, with console gaming being its main application. However, the biggest challenge is in the adaptation.
According to most players, their casino experience is less immersive and casual. For some, it’s all about relaxing on their phones and enjoying a total gaming experience. That means the operators must work hard to achieve a balance.
Hyper-casual games are also growing in popularity, impacting the trends in the online casino gaming market. As such, the industry’s responsiveness to the change in consumer habits will prove crucial. However, whether AR and VR will form part of the next gaming revolution remains to be seen. That’s because most casinos are still hesitant to be the early adopter of these technologies, although many are starting to experiment.
